SEO AT A GLANCE

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Posted on 19th January 2011 by suem in SEO Tips

SEO is the process of making changes to your Website to improve its chances of ranking well on internet search engines. This includes choosing keywords that people might use to search for businesses like yours, putting the keywords in right place in your Website’s content, and having sufficient content on each of your Website pages.

Get your site in shape – Ensure that your site is streamlined, easy to navigate, and populated with rich content.

Select Keywords – A keyword is a word or a phrase entered by people into a search engine when they want to find information, or products and services online.

Content – Populate your keywords throughout your website content and on the appropriate pages by using 2 or 3 keywords per page that includes a minimum of 250 words of unique content.

Description – This description allows you to determine how you would like your website described to a search engine spider.

Linking – The best way to be sure that the search engines can find your site is to have other Websites link to your site. If you have a lot of other Websites linking to your site, the search engine spiders will visit your site more frequently and find new content quickly.

Submission – This involves submitting your site to major search engines and various directories.

BE Patient – Once you have optimized your Website, it can take weeks to months before you start to see an increase in your site’s rankings for the keyword phrases you targeted.

Search Engine Marketing – If you need instant exposure we suggest a Pay-Per-Click online marketing campaign (Google AdWords, Yahoo advertising).

Milestones

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Posted on 9th January 2011 by suem in Free Range Friday

Making it through the first year of anything is tough, whether it is the first year of life, marriage or a new business.  It is definitely something to celebrate. Insight Design Studios has turned one this month, despite the lousy economic climate and the emergence of the “make your own website” companies. With a true belief in good design, flexibility to roll with the punches, and most importantly, tenacity, 2010 has been a success.

Don’t worry, we won’t be resting on our laurels. We are well aware we work in an ever changing industry. It’s one of the things we love about it. Our fearless leader, Tina’s motto is, ” Focus, Learn, Focus on the Task/Client/Endeavor at Hand.” We at Insight Design Studios pledge to do just that and offer our clients the latest and greatest in website design.

Thank you to everyone who has supported us and shared our vision and to the people that have allowed us to share theirs.

Bring it, 2011!